When I’m not working in the Swift Fix mobile shop, I’m talking about the realities of the bike industry. With nearly two decades of experience fixing, building, and riding bikes, I started 'Greg’s Bike Life' to cut through the marketing fluff.

On the channel, we look at the real cost of bikes, review the gear that actually matters, and talk about why functional quality always beats luxury price tags. If you want honest, no-nonsense takes on mountain biking and the cycling industry, join the conversation.